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Social Listening - Glow Recipe

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The brand that I chose is Glow Recipe. Glow Recipe is one of the most popular skincare brands right now. Being an avid Glow Recipe user I've heard many things on many different platforms about this brand. Some of the main things people are saying about Glow Recipe are, that while they are using the Glow recipe ingredients their skin is feeling very hydrated and refreshed. I've also heard that people are saying that some of the Glow Recipe products are making them break out in acne. I think since Glow Recipe is such a big brand and because it is a skincare brand then it will have its negative reviews because not all skin is the same and some people's skin might not be able to handle some of Glow Recipe's ingredients.  I was interested in this brand because of the results it gave me. A while ago in 2022 I went to Sephora and bought my first Glow Recipe product. I had no idea about the brand, I just asked the worker what I could do to fix my skincare and they pointed me to

Introduction

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Hi!!! My name is Adela Benavidez I am a Practical Business Marketing major in hopes of one day opening my own beauty salon. I was prompted to take this class because it is a course requirement but I'm excited to learn and use this knowledge later in life. I am most interested in the marketing side of business because I think it is essential for small businesses. I am really passionate about music like Taylor Swift. During this summer I went to The Eras Tour and I got to see her live! I also like Lana del Rey and Pheobe Bridgers.